Emails combining written and visual content in a more complete way can be extremely useful tools for grabbing the attention of your email marketing list and creating conversions.
A glitch in Apple’s latest mobile software update, iOS 7, has become a stumbling block for email marketers trying to optimize for the operating system.
Marketers know how tough it can be to maximize return on investment for their email campaigns. Luckily, statistics recently published by marketing solutions provider GetResponse provide some guidance as to how and when promotional messages can be most effective.
The devices with which the contacts on your email marketing list read messages are getting more powerful and multifaceted – and so are the tools available for marketers.
Crafting a successful email marketing campaign can feel like an uphill battle, and a recent study shows that the struggle isn’t getting any easier.