Because of millennials’ level of tech-savvy – they did grow up with computers and the Internet at their fingertips – firms are constantly needing to evolve how they speak to young professionals through targeted email content and a range of devices to see the biggest benefits from this shopping group come the holiday months.
After you have your targeted email lists in hand, it’s up to you to create effective, exciting marketing campaigns that will attract customers.
When sending out an email, organizations will need to communicate exactly what they want recipients to do with the information provided in the message.
One strategy that companies and organizations can implement to better manage and tailor their email marketing lists involves handing over some degree of control to recipients.
You’re competing for inbox space. Craft a subject line that will get you noticed in the clutter! Email Subjects Lines That Will Get You Noticed If you’ve read my last couple of posts, you’ve figured out that I’m on a mission to share with you all that I know about email marketing. Since this is…
Following several key email marketing tips can reduce the chances that outreach efforts go unnoticed.
A big mistake many online stores make is trying to cram too much information into one email.
Is a picture really worth a 1,000 words? Yes, it is. This is why I want to talk about using images in your emails. It does not matter how good of a descriptive writer you are, words alone will not grab your reader’s attention quite like words and images will. It’s a simple fact: In…
It seems that everyone has advice for organizations and businesses looking to turn their email contact lists into revenue-driving, engagement-boosting workhorses.
This is not what you want customers thinking about when they see your marketing email in their inbox. I probably don’t have to write this blog. All I need to do is call upon you to think about how you feel when you receive spam email. You get angry. Don’t even open it up. Tag…